Kraft Heinz is not the only food giant in trouble

Last Modified: 22-Jul-2025 7:31 AM
  • $32 billion
    Market value of Kraft Heinz, down by three-fifths since the 2015 merger of Kraft and Heinz by Warren Buffett and 3G Capital. It is now said to be exploring a break-up.
  • 5-10%
    Expected decline in operating profit for Kraft Heinz this year. The dismal situation at the company, which owns brands from Oscar Mayer to Jell-O, is partly the result of a decade of mismanagement, including some overly enthusiastic cost-cutting. But it also shows the shifting fortunes of big food more generally.
  • 9%
    Weighted average decline in share prices of 12 American packaged-food companies in the S&P 500 index over the past year. After proving surprisingly resilient through the post-pandemic surge in inflation, sales are flagging. Competition from upstart brands and regulators’ wariness of ultra-processed foods are starting to pose a threat just as shoppers are tightening their belts.
  • 1.3 million
    Americans affected by food subsidy elimination under Trump’s Big Beautiful Bill, contributing to a decline in consumer spending on packaged foods.
  • 4%
    Estimated share of American adults who took weight-loss drugs in 2023, double the proportion from two years earlier, contributing to reduced demand for junk food.
  • 40%
    Shareholder gain after the breakup of Kellogg’s into WK Kellogg and Kellanova, suggesting that Kraft Heinz’s potential split could also unlock value.